More than just a PFP

Our vision is that each Veteran PFP will function as a personal brand for each holder.

Each Veteran will be immutable. Post-launch, the metadata will remain untouched, irrespective of the Veteran brand owners' desires. In addition, each Veteran will be able to receive medals or other drops, which will be associated for life with his PFP through the mentioned E7L-S protocol.

On the other hand, Veterans will have a narrative at a level never seen before for an NFT project, which will give rise to a book in which stories related to PFPs of the collection will appear.

In addition to the above, acquiring a Veteran grants the holder perpetual commercial rights to his PFP while the metadata will display the IP ownership for each NFT's owner.


The E7L-S protocol

Thanks to the collaboration agreement with RacksLabs, using its E7L protocol as a base, we are developing the technology E7L-S in a new way specifically for Solana.

The E7L-S protocol is already in development through an agreement and partnership with Builderz. Through this innovation, which will be available very soon, any NFT can be linked to an existing (alpha) NFT permanently and immutably. Indeed, with the introduction of this protocol, we are creating a new path for personal branding for PFPs in Solana.

This technology, in turn, solves the issue of secondary collections, which tend to dilute the value of the main collection. Instead, with the E7L-S protocol, secondary collections allow for enhancing and adding new value and uniqueness to each NFT in the main collection. Regardless of the rarity of the traits, the more E7L-S connected to the NFT alpha, the more value it will have. Therefore, we believe that the introduction of this technology in Solana will not only be valuable for the Veterans but for all collections in the ecosystem that leverage this new protocol.

Other projects with which we establish collaborations will be able to use this technology, thus becoming a tool to grow our community, strengthen Veterans' PFPs, and potentially offer more benefits to our holders.

In addition to all the above, this protocol will be compatible with inscriptions, ensuring that it can be applied in the best possible way for the development of a new quality leap for Solana PFPs.

At Veterans, following our narrative, we will use the E7L-S protocol to award recognitions, medals to our holders based on the merits or activities they perform that contribute to the benefit of our community. It will be a way to encourage activity in our community, foster alliances, recognize through merit, and allow each holder to enhance the uniqueness and value of their PFP through their particular experience. The medals obtained by each holder will represent their own journey and give greater strength to the holder's PFP in relation to their personal identity within the Veterans community.


The Veterans Brand Machine

The Veterans Brand Machine will be a service we provide to enhance and develop the brand of both artists and companies. It's worth noting that Veterans will have artists who will develop high-quality illustrations, animations, and designs, along with knowledge in Web3, to support the positioning campaigns of personal and institutional brands.

We will also launch a platform where we will provide access to a variety of design templates tailored to each Veteran. In line with this, we have already established partnerships with illustrators, animators, designers, and creators of both Web2 and Web3.

Holders will have the possibility of hiring artists through the platform to create more personalized designs. From these deals, both Veterans and the artists behind the work will earn income.

Artists collaborating with Veterans will be able to create exclusive illustrations, animations and/or designs for our holders. For instance, an artist might craft a series based on the theme of spring, which could be adapted for each Veteran PFP, resulting in 4444 illustrations that would be minted and permanently linked to each Veteran through the E7L-S protocol.

As another example, artists are also expected to develop special commemorative series related to a social event, such as Solana Break Point. After attending the event, holders could mint that recognition under the E7L-S protocol, ensuring that this NFT remains permanently linked to their PFP.

Artists will also create special banners for Veterans, which holders can mint under the E7L-S protocol. This way, collaborations with artists from the Brand Machine can generate NFTs tied to the Veterans collection PFP, adding uniqueness and additional value to the Alpha NFT.

Some of the artists collaborating in the Veterans Brand Machine will come from the Veterans Art Factory, creating a feedback loop between both products.


Veterans Art Factory

VAF is a Web3 incubator for artists. The goal is to encourage artists to launch their work on Solana by using the existing Veterans community as a base.

In this way, VAF is yet another strategy to expand our community, establish collaborations, and bring new artists into the Solana ecosystem.

In this regard, we will provide support to the artists and connect them with our community and collaborative projects. Prior to the minting of the Veterans collection, we have already initiated this process through Veterans Lineages, which consists of 1/1 NFTs auctioned on Exchange.art, with the proceeds going directly to the artists.

The Veterans Lineages series will conclude in the coming weeks, but afterward, we will continue to bring artists into the Solana ecosystem, supporting them with exposure and contacts.

At Veterans, we will provide mentorship on how the NFT space operates, what kind of art tends to suit it, and which audience to target.

Additionally, as mentioned earlier, several of these artists will also transition to producing for the Veterans Brand Machine, creating exclusive works for holders and possible friendly collections.


Art and a Highly Distinctive PFP

As mentioned earlier, the artwork for the Veterans' PFPs is handled by an artist immersed in the world of comics, having worked for various companies and globally recognized artists.

His identity will be revealed in due course. One reason we sought a high-caliber artist not yet known in the Web3 ecosystem is that we aim for a unique style for the Veterans—something recognizable and distinguishable at first glance.

In addition to the artist's distinctive style, the body posture of the PFPs, for instance, is unique. Simultaneously, the development of this art ran parallel to the narrative development of Veterans and involved exhaustive work in selecting traits related to warriors from all eras and all continents.

Character creation process.
Trying on clothes.

Narrative and the Veterans Book

Veterans will elevate storytelling to the next level and will unveil the Veterans book shortly after the mint.

Certain PFPs from the collection will be featured in this book, and those selected will be based on the merit of their holders. This process will add greater prestige and uniqueness to these PFPs.

Regarding the development of the Veterans' character, it draws inspiration from the resilience and courage required for battles, urging soldiers not to desert even in challenging times or harsh winters. The principle holds that the greater the pain, the sweeter the victory.

Furthermore, just as soldiers understand that success relies on strategy, collective action, and trust in those standing by your side, these are factors we deem crucial to the growth of our community.


Conclusion

Each and every product we develop at Veterans, including the E7L-S technology, will interconnect and mutually reinforce each other with the aim of adding more value to each PFP in the collection, fostering community growth, and providing more benefits to every holder.

We are delighted that you survived the harsh winter and knocked on the door of our base. We welcome you with open arms. We know that the Veterans seal calls to you and belongs to you. Welcome home, brother!

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